AQ STUDIO

Your Brand Feels Off. Let’s Fix That.

We help purpose-led founders, creatives, and public figures build brands that look good, feel true, and genuinely connect.

Why You’re Here

You’ve built something real.
But the outside doesn’t reflect the inside — not yet.

Maybe your message isn’t landing.
Your visuals feel disconnected from where you’re headed.
Your offers aren’t converting — or your audience doesn’t really feel you.

Whether you’re a founder in transition, a creative ready to elevate, or a visionary launching something new —
you’re not lost. You’re just out of alignment.

We help you name what’s off — then guide you back to clarity, connection, and a brand that actually lands.

Start with a Discovery Call — no pressure, just clarity.

What We Do

We don’t just help you look better — we help you build with intention.


At AQ Studio, we bring emotional alignment, structure, and strategy to your brand — then support you through execution so your vision actually lands.


Whether you’re launching something new, navigating a pivot, or craving clarity in your next move — we meet you where you are and help you build what matters.


01 / CLARITY SERVICES

You have a vision, but it’s messy. You need to map it out, make sense of it, and move forward with confidence.


This is where we help you get your ideas out of your head, name what’s not working, and create a plan that feels right — before you build anything.

A focused 1:1 session to help you understand what you’re building, identify what’s misaligned, and realign your brand with clarity and direction.

Perfect for:
→ Founders and creatives navigating a pivot, preparing to launch, or stuck in a brand fog.

You’ll get:
  • A 60-minute session with Gloria
  • Clarity on your offer, audience, or messaging
  • Strategic direction for your next step
  • A personalized Session Notes & Next Steps doc
  • Optional 30-min follow-up at a reduced rate
Want to explore this further?

02 / STRATEGY & STORYTELLING

You know what you’re building. Now it needs to connect — with your people, your positioning, and your purpose.

The strategic foundation of your brand — what it stands for, who it’s for, and how to communicate it clearly and consistently.

You’ll get:
  • Brand purpose, personality, mission, and vision
  • Brand story and tone of voice guide
  • Taglines (x4)
  • Ideal buyer persona
  • Competitive landscape
  • A compelling brand bio and positioning profile — written to reflect your tone, story, and strengths
Curious if this is right for you?
You’re launching something — a course, a service, a platform — and you want it to land with clarity and confidence. We help you structure it, price it, frame it, and get it seen.

You’ll get:
  • Offer positioning
  • Monetization ideas
  • Campaign messaging
  • Visibility strategy (how to be seen + where)
  • Custom rollout roadmap
Optional Add-ons:
  • Team roles
  • Outreach templates
  • Team coordination

Great for: book launches, coaching programs, content platforms, or creative pivots.

Let’s talk through your launch goals.
Your website should sound like you — and work for you.

We help you structure your site, shape your brand voice, and write copy that connects.

You’ll get:
  • Brand tone and messaging framework
  • UX storytelling flow
  • Collaborative or done-for-you copy
  • Newsletter integration + basic SEO
Optional Add-on:
  • Full website design & development
Let’s talk through your web presence.
A clean, concise, and compelling 5-page company profile — designed to showcase who you are, what you offer, and why it matters.

Perfect for:
→ B2B founders, consultants, creatives, and small brands looking to pitch, partner, or present themselves professionally.

You’ll get:
  • A brand-aligned narrative written in your tone of voice
  • Custom visual layout and design (5 pages)
  • About section, services/offerings, mission/vision, founder bio, client list/testimonials (optional)
  • Final delivery as a print-ready and web-friendly PDF
  • Two revision rounds included

Optional Add-ons:
  • Matching email signature or Canva social templates
  • Custom QR code for digital handouts
  • Translation/localization for international partners

Need a profile that opens doors? Let’s map it out.
A beautifully curated, image-rich guide that aligns your personal style with your brand energy — designed for founders, speakers, and creators who are the face of their brand.

Perfect for:
→ Influencer-founders, authors, coaches, and thought leaders preparing for a rebrand, relaunch, or shoot

You’ll get:
  • Your Personal Style Identity (e.g. Old Money, Soft Femme, Creative Bohemian, Sleek Minimalist) — a lifestyle-based style category that reflects how you want to show up
  • A seasonal color palette for clothing, makeup, and content cohesion
  • Personalised makeup and hair color recommendations based on your skin tone and visual weight
  • Face shape and hairstyle guidance, including best partings, lengths, and bang styles
  • Body shape style strategy — silhouettes, jeans, outerwear, and activewear picks
  • Eyewear guide (glasses and sunglasses that complement your features)
  • Style twin references — a curated list of celebrities with similar features/body shape
  • Wardrobe integration tips to help you dress on-brand across platforms
  • Delivered as a scrollable, magazine-style PDF you can share with your stylist, glam squad, or photographer

Optional Add-ons:
  • Shoot Styling Deck — A moodboard + outfit flow guide tailored to your next brand shoot

Ready to show up as the fullest, clearest version of your brand?

Let’s style it into being.

03 / DESIGN & VISUAL DIRECTION

You’re ready for a look that reflects your brand’s energy — one that feels aligned and grows with you.

A brand identity designed to match your energy, express your values, and grow with your business.

You’ll get:
  • Moodboard + creative direction
  • Colour palette + font system
  • Logo suite (primary, secondary, submark)
  • Brand style guide
  • Optional: photo or video shoot art direction

Optional Add-on:
  • Canva templates (social kits, decks, media kits, etc.)
  • Corporate stationery
  • Signage & packaging mockups
Want to align your visuals with your brand’s truth?
A clean, functional, and emotionally aligned website — designed and developed by our in-house team to bring your strategy to life.

You’ll get:
  • Custom-designed site in collaboration with our in-house developer
  • Light UX consulting and page structure planning
  • Mobile-friendly, responsive layout
  • Copy implementation (from our strategy sessions or provided by client)
  • Newsletter integration (e.g., Mailchimp, Flodesk)
  • Basic SEO setup (titles, descriptions, keywords)
  • 30-day post-launch support for fixes and questions
  • Optional: blog setup, e-commerce integration, scheduling tools, or booking flow

Note: Hosting, domain registration, and premium plugins are billed separately.

Let’s talk about your ideal website.
Creative Direction & Launch Support
You don’t need another consultant. You need a partner.

We work alongside your team (or bring in ours) to help you execute campaigns, collaborations, and brand activations that feel cohesive and intentional.

You’ll get:
  • Ongoing strategic consulting
  • Brand-aligned photography direction
  • Event collaboration (book launches, pop-ups, VIP activations)
  • Cross-team coordination (PR, stylists, designers, VAs, content creators, interns)
  • Content oversight + creative quality control

Curious if this kind of support is right for you?
Why
AQ Studio?
We blend intuition with structure.
Strategy with soul.
Clarity with beauty.

We don’t guess — we read between the lines.
We diagnose what’s off and help you rebuild from the inside out.

Whether you’re a solopreneur, a creative with a bold idea, or a brand ready to evolve — we help you reconnect with the truth of what you’re building.
Client Wins

Real Results from Brands We’ve Helped

From bestselling authors to global influencers and bold new ventures — we’ve helped our clients step into clarity, elevate their presence, and grow with purpose.

Want results like these? Let’s talk.

The Experience,
In Their Words

Ready to feel this confident in your brand?

How We Work
Meet The Founder
Gloria Marandu
Intuitive Strategist. Brand Architect. Emotional Decoder. Founder of AQ Studio and the heart behind Yellow Feather.
Hi, I’m Gloria—brand strategist and creative director.

My superpower is helping people see what they haven’t been able to name — and showing them how to build from it with clarity, confidence, and beauty.

I created AQ Studio to help founders, creatives, and public figures reconnect with the emotional truth of what they’re building. Before this, I lived and worked in the UK, gaining experience in marketing, brand architecture, and influencer strategy — working with creatives, influencers, and lifestyle brands to shape story and soul into something scalable.

I read people and patterns. I sense the emotional gaps in a brand — and translate that into message, voice, and visual systems that land.

If you’re building something soulful, bold, or beautifully offbeat — I’d love to work with you.

Follow me on Instagram, TikTok, and LinkedIn, or Book A Discovery Call

Contact Us
General & New Business Enquiries
Email: info@aqstudio.digital
Office Hours: Monday–Friday, 09:30–17:30 EAT
Tel +255 (0) 764 160 918

Careers

Curious about joining the AQ Studio team?
Email us at careers@aqstudio.digital

Location

Arusha, Tanzania
Link Space, Denso Building, Kipanga Street, 23103
By appointment only
Come back to yourself.
Take a moment. Close your eyes. Press play.
Return to your creative rhythm.

Let’s stay connected IRL.

Follow along → @aqstudio.digital @yellowfeather.tz

AQ Studio, a division of Yellow Feather — creating immersive, nature-connected spaces and experiences that connect people to self, community, and the beauty of the present moment.